How It’s Made: Soul’y Raw Episode
Aired on Discovery Channel – Season 22, Episode 6
Before we became The Raw Concierge, we were known as Soul’y Raw. In this episode of How It’s Made, the Discovery Channel takes viewers inside our original kitchen to see how we handcrafted raw pet food from start to finish. The segment highlights our dedication to fresh ingredients, minimal processing, and the belief that pets deserve food as real as ours. From sourcing proteins to carefully packaging each meal by hand, the feature captures the craftsmanship and care that still define our approach today.