Price-Pottenger Journal: “Raw Feeding Our Dogs and Cats”

Interview with Lisa Ayotte – Published by Price-Pottenger Nutrition Foundation
In this thoughtful and informative interview, founder Lisa Ayotte discusses the foundational values behind both Soul’y Raw and The Raw Concierge. The conversation covers everything from the early days of making small-batch raw meals in her own kitchen to building a trusted brand rooted in transparency, quality sourcing, and species-appropriate nutrition. Lisa offers insight into the nutritional needs of dogs and cats, common myths about raw feeding, and why real, unprocessed food plays such a vital role in long-term health. The article is a deep dive into the “why” behind The Raw Concierge, and a powerful reminder that feeding our pets well is one of the most important things we can do for their wellbeing.